If we want our winter commute to be seen as heroic, we are also saying, ‘You mere mortals couldn’t handle it.’ And if they internalize this message, they won’t ever try.
If we want our winter commute to be seen as heroic, we are also saying, ‘You mere mortals couldn’t handle it.’ And if they internalize this message, they won’t ever try.
Cycling is an exercise (literally) of a fundamental freedom. Cycling is efficient. Cycling has a glorious history of entrepreneurism!